Local SEO · Private physio clinic
Healthcare Private clinics & providers
Healthcare Marketing Agency more patients, built on trust.
Patients research carefully before choosing a clinic — and advertising in healthcare is tightly regulated. Our healthcare marketing specialists help private clinics, physiotherapists, diagnostics and specialist providers win more patient enquiries with accurate, trustworthy and compliant marketing.
- Compliant, evidence-based content
- Local SEO & Google Ads for clinics
- Online booking & reminders
★★★★★4.9/5 Google · Top Rated on Upwork
+74%Patient enquiries in 12 months
Top 3Map pack for core treatments
-48%Admin time with online booking
100%Content checked for claims
Healthcare marketing
Great care, but not enough patients finding you?
Most clinics rely on referrals and word of mouth while larger groups win on Google. Strict rules on health claims, ad platform restrictions and the need to build trust make healthcare marketing harder than most sectors.
What is healthcare marketing?
Healthcare marketing is the promotion of clinics and healthcare services through channels such as local SEO, Google Ads, websites, content and social media, with a focus on trust, accuracy and patient experience. It must follow the CAP Code on health claims, MHRA rules on medicines, CQC requirements and professional guidance, and handle patient data in line with UK GDPR.
01
Low visibility
Larger providers outrank you for your own treatments.
02
Trust gap
Patients can't see your credentials, results or reviews.
03
Advertising restrictions
Ad platforms and the CAP Code limit what you can say.
04
Phone-only booking
Patients want to book online — out of hours.
The patient journey
How patients choose a clinic — and where we win them
Healthcare decisions are researched. We make sure you're trusted at every step.
- Step 1
Searches symptoms
"Back pain physio near me", "private MRI scan Manchester".
How we win itLocal SEO, content & Google Ads - Step 2
Researches treatment
Reads about the condition, treatment options and costs.
How we win itExpert, reviewed treatment pages - Step 3
Checks credentials
Looks for qualifications, reviews and CQC rating.
How we win itClinician profiles & review automation - Step 4
Books an appointment
Wants online booking or a quick reply.
How we win itOnline booking & instant replies - Step 5
Follow-up & return
Aftercare, reviews and repeat appointments.
How we win itAutomated aftercare & recalls
Recommended services
The marketing mix we recommend for healthcare providers
Trust first, then visibility, then convenience.
Core
Local SEO
Rank in the map pack for your treatments and locations.
Explore Local SEOCoreSEO Content
Accurate, clinician-reviewed treatment pages that rank and build trust.
Explore SEO ContentCoreClinic Website
Fast, accessible websites with clinician profiles and online booking.
Explore Clinic WebsiteAdd-onGoogle Ads
Treatment campaigns within Google's healthcare policies.
Explore Google AdsAdd-onBooking Automation
Online booking, reminders and aftercare sequences.
Explore Booking AutomationAdd-onAI SEO
Be the clinic AI assistants recommend.
Explore AI SEO
Compliance
Healthcare marketing within the rules
Healthcare advertising is closely regulated, and patients expect accuracy. We plan every page and campaign with the key rules in mind.
This is general guidance about how we work, not legal or regulatory advice. Responsibility for compliance stays with your clinic, and we're always happy to work with your compliance lead.
ASA
ASA & CAP Code (health claims)
Claims about treatments and outcomes must be supported by evidence, and you can't discourage people from seeking essential treatment.
Claims evidenced and wording reviewedMHRA
Prescription-only medicines
Prescription-only medicines can't be advertised to the public.
Consultations promoted, never medicinesCQC
Care Quality Commission
Registered providers must display their CQC rating accurately where required.
Ratings shown correctly on siteGMC
Professional standards
Clinicians' professional bodies require honest, non-misleading information about services.
Credentials and claims checked with your teamGDPR
UK GDPR & health data
Health data is special category data and needs extra care in forms and tracking.
Privacy-first forms and trackingResults
All case studies
Healthcare marketing results
GoHighLevel · Clinic group
Google Ads · Diagnostics
Packages
Healthcare marketing packages
Monthly packages for clinics — ad spend paid directly to Google.
Client reviews
What healthcare clients say
Businesses and agencies across the UK trust us with their growth.
"Within six months we went from page three to the top of Google for our main services. The team explains everything in plain English and actually picks up the phone."
James W.Director, Kestrel Law · Manchester
Google"We white-label all our SEO and WordPress work through AY Experts. Deadlines are always hit, reports go out under our brand, and our clients are happier than ever."
Hannah R.Founder, Pixel & Pine · London
Google"Our Google Ads cost per lead dropped by almost half in the first two months. It's the first agency where I've felt they care about our money like we do."
Mark T.Owner, Northpoint Home Services · Leeds
Google"They rebuilt our Shopify store and set up email flows. Conversion rate is up and the site finally loads fast on mobile. Fantastic to work with."
Tom R.Founder, Brightlane
Google"Every enquiry now gets an instant reply and a booking link thanks to their GoHighLevel setup. We've stopped losing leads over the weekend."
Daniel O.Operations Lead, Halcyon Clinics · Manchester
Google
FAQs
Healthcare marketing questions, answered
What clinic owners and practice managers ask us most.
Want more patient enquiries?Get a free clinic marketing audit.Get my free clinic audit
How much does healthcare marketing cost?
Our healthcare packages start from £750 per month for local SEO, £1,250 per month including content and Google Ads management, and clinic websites from £3,500.
Can you advertise healthcare services on Google?
Yes, within Google's healthcare and medicines policies. Some treatments need certification or can't be advertised at all, so we check each service before building campaigns.
Who checks the medical accuracy of content?
We write content with your clinicians and ask a qualified member of your team to review it before publishing — good for patients, compliance and SEO.
Do you work with NHS providers?
We mainly work with private and independent providers, including those that also deliver NHS services.
How do you handle patient data?
We set up forms, tracking and automations with UK GDPR in mind — collecting only what's needed and avoiding sensitive data in ad platforms.
How long does healthcare SEO take?
Map pack improvements often show within weeks; competitive treatment rankings typically take 3–6 months.
Do you lock clinics into contracts?
No. Monthly packages run on rolling terms after onboarding.
Healthcare marketing UK
Healthcare marketing for providers across the UK
We work with private clinics and healthcare providers in Manchester and across the UK.
ManchesterGreater ManchesterLondonBirminghamLeedsLiverpoolUK-wide
We also work with clinics in
Industries
All industriesOther industries we work with
DentalNew patients for private and mixed practices.
Law FirmsEnquiries for solicitors and legal services.
Trades & ConstructionWebsites and leads for trades and builders.
Estate AgentsValuations, vendors and landlords.
B2B SaaSDemos, trials and pipeline growth.
HospitalityDirect bookings for hotels, bars and restaurants.
Free proposal
Get your free clinic marketing audit.
Tell us a little about your goals and we'll send a tailored plan with timelines and a fixed price. No hard sell, no obligation.
No obligation
NDA on request
Same-day reply
4.9★ Google
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