AI SEO · B2B SaaS
38×monthly AI citations
Answer-first content and PR that put the brand in AI answers for its category.
Read case study
New AI SEO · Generative engine optimisation
AI SEO Agency get recommended by ChatGPT & AI Overviews.
More of your customers now ask AI assistants for recommendations instead of scrolling through search results. Our AI SEO specialists make sure ChatGPT, Gemini, Perplexity and Google's AI Overviews know who you are, trust you — and name you in their answers.
- AI visibility tracking
- Works alongside your Google SEO
- Content, schema & brand mentions
★★★★★4.9/5 Google · Top Rated on Upwork
38×Avg. monthly AI citations (clients)
+62%Share of AI mentions in 6 months
5AI platforms tracked
100%White-hat, Google-safe methods
Why AI SEO
Search is changing. Is your business in the answer?
Google now shows AI Overviews above the normal results for many searches, and millions of people ask ChatGPT and similar tools for recommendations every day. These answers usually mention only a few businesses — and they don't always pick the one ranking #1 on Google.
What is AI SEO?
AI SEO, also called generative engine optimisation (GEO), is the process of improving your content, reputation and technical signals so AI assistants such as ChatGPT, Gemini, Perplexity and Google AI Overviews understand your business, trust it and mention or cite it in their answers.
01
Competitors named, you're not
AI answers recommend other businesses in your area or niche.
02
AI gets your details wrong
Out-of-date services, prices or locations appear in AI answers.
03
Fewer clicks from Google
AI Overviews answer the question before people reach your site.
04
No idea where you stand
You can't see how often AI tools mention your brand.
What's included
Our AI SEO services
Everything that influences how AI assistants see, trust and describe your business.
AI visibility auditWe test hundreds of real questions across AI tools to see who gets mentioned.
Answer-first contentClear, well-structured pages that answer the exact questions customers ask.
Entity & brand optimisationConsistent facts about your business across your site and the web.
Structured dataOrganization, Service, FAQ, Review and Product schema AI can read.
Brand mentions & PRMentions on trusted sites, lists, directories and industry publications.
Reviews & reputationStrong, consistent reviews on the platforms AI tools rely on.
Technical accessMaking sure AI crawlers can access and read your content.
AI mention trackingMonthly tracking of mentions, citations and share of voice.
How AI search works
How AI assistants decide who to recommend
AI tools don't have a "page one". They build an answer from sources they trust — and only mention a handful of brands. Here's what happens behind the scenes.
- 1
The question
A customer asks a full question, like "best family solicitor in Stockport for a quick divorce".
- 2
Retrieval
The AI searches the web and its index for pages that clearly answer that exact question.
- 3
Trust check
It favours brands mentioned consistently on trusted sites, reviews, directories and structured data.
- 4
The answer
It names a few businesses and cites its sources. Our job is to make sure you're one of them.
Good news: most of what helps AI search — clear content, strong reputation, structured data — also helps your Google rankings. It's not either/or.
Related services
All digital marketing services
AI SEO works best with
AI search builds on strong SEO foundations — these services work hand in hand.
SEO ServicesThe foundation AI tools rely on to find you.Learn moreSEO Content WritingAnswer-first content for Google and AI.Learn moreLocal SEOGet recommended for "near me" questions.Learn moreLink Building & PRBrand mentions on sites AI trusts.Learn moreTechnical SEOSchema and access for AI crawlers.Learn moreAI AutomationUse AI to reply to every lead in seconds.Learn more
Our AI SEO process
What happens, and when
AI visibility builds over time — but you'll see measurable change within the first few months.
- Month 1
AI visibility audit
We benchmark your mentions across ChatGPT, Gemini, Perplexity, Copilot and AI Overviews.
Baseline & plan - Months 1–2
Foundations
Fix brand facts, schema, crawler access and your most important pages.
Accurate AI answers - Months 2–4
Content & mentions
Publish answer-first content and earn mentions on trusted sites.
First new citations - Months 4+
Grow share of voice
Expand into more questions and track your share of AI mentions monthly.
Recommended more often
Results
All case studies
AI SEO results
AI + local SEO · Law firm
#1named in AI answers
Recommended by ChatGPT for family law in Manchester after 5 months.
Read case studyAI SEO · Dental
Why AY Experts
Why choose us for AI SEO
| Feature | Typical approach | AY Experts |
|---|---|---|
| Measurement | ✕Guesswork | Real questions tracked across 5 AI platforms |
| Content | ✕AI-generated filler | Expert, answer-first content |
| Methods | ✕Tricks and "prompt hacks" | White-hat, Google-safe signals |
| Google SEO | ✕Treated separately | Built on (and boosts) your SEO |
| Reporting | ✕Screenshots | Monthly share-of-voice report |
AI SEO UK
AI SEO for businesses across the UK
We're based in Manchester and help UK businesses and agencies get visible in AI search — whether customers ask about a local service or a national brand.
ManchesterGreater ManchesterLondonBirminghamLeedsUK-wideEcommerceB2B & SaaS
Pricing
AI SEO pricing
AI SEO is included in Growth and Scale SEO, or available as a focused plan.
Client reviews
What our clients say
Businesses and agencies across the UK trust us with their growth.
"Within six months we went from page three to the top of Google for our main services. The team explains everything in plain English and actually picks up the phone."
James W.Director, Kestrel Law · Manchester
Google"We white-label all our SEO and WordPress work through AY Experts. Deadlines are always hit, reports go out under our brand, and our clients are happier than ever."
Hannah R.Founder, Pixel & Pine · London
Google"Our Google Ads cost per lead dropped by almost half in the first two months. It's the first agency where I've felt they care about our money like we do."
Mark T.Owner, Northpoint Home Services · Leeds
Google"They rebuilt our Shopify store and set up email flows. Conversion rate is up and the site finally loads fast on mobile. Fantastic to work with."
Tom R.Founder, Brightlane
Google"Every enquiry now gets an instant reply and a booking link thanks to their GoHighLevel setup. We've stopped losing leads over the weekend."
Daniel O.Operations Lead, Halcyon Clinics · Manchester
Google
FAQs
AI SEO questions, answered
AI search is new — here's what businesses ask us most.
Are AI tools mentioning you?Get a free AI visibility check with your SEO audit.Get my free check
What is AI SEO?
AI SEO (generative engine optimisation) improves how AI assistants like ChatGPT, Gemini, Perplexity and Google AI Overviews understand, trust and mention your business in their answers.
Is AI SEO different from normal SEO?
It builds on it. Good SEO — helpful content, technical health and authority — is still the foundation. AI SEO adds a focus on clear, answer-first content, consistent brand facts, structured data, reviews and mentions on trusted sites.
Can you guarantee my business will appear in ChatGPT?
No one can guarantee what an AI tool says, because the answers change and the companies don't publish their rules. We improve the signals AI tools rely on and track your mentions every month so you can see the progress.
How do you measure AI visibility?
We track a set of real customer questions across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews, and report how often you're mentioned or cited compared with competitors.
How long does AI SEO take?
Brand fixes and schema can improve answers within weeks. Earning regular citations usually takes 3–6 months, depending on your competition and existing reputation.
Will AI Overviews reduce my website traffic?
For some informational searches, yes. That's why being cited in the overview — and ranking for the questions that lead to enquiries — matters more than ever.
How much does AI SEO cost?
An AI visibility audit starts from £450, and AI search optimisation is included in our Growth (£1,500/month) and Scale (£2,500/month) SEO packages. See pricing.
Free proposal
Get your free AI visibility check.
Tell us a little about your goals and we'll send a tailored plan with timelines and a fixed price. No hard sell, no obligation.
No obligation
NDA on request
Same-day reply
4.9★ Google
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