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Cardiff PPC · Cardiff & South Wales

PPC Agency Cardiff more leads, less wasted spend.

Event days can transform demand in Cardiff city centre. Our senior PPC specialists plan and manage your Google Ads around the Cardiff areas and customers you want — from our Greater Manchester base, working remotely.

  • Targeted to your Cardiff areas
  • Senior specialists, not juniors
  • Rolling monthly contracts
★★★★★4.9/5 Google · Top Rated on Upwork
4Cardiff clients
12Cardiff areas targeted
Same dayReply to every enquiry
RollingContracts
PPC in Cardiff

A bilingual audience.

Wales is officially bilingual. For some businesses, especially those working with public bodies or Welsh-speaking customers, Welsh-language content and ads can make a real difference.

What does a PPC agency do?

A PPC agency plans, builds and manages pay-per-click advertising — mainly Google Ads and Microsoft Ads — so your business appears at the top of search results for the right searches. That includes keyword research, location targeting, ad copy, bidding, landing pages and conversion tracking, measured by cost per lead and return on ad spend.

01

A bilingual audience

Wales is officially bilingual.

02

Big event days

Rugby internationals, concerts and other major events at the stadium bring huge crowds into the city centre.

03

The Capital Region

Many customers live in Newport, the Valleys or the Vale of Glamorgan and travel into Cardiff.

04

No time to manage it

Running the business leaves no time for marketing.

What's included

Our PPC services for Cardiff businesses

The essentials, delivered by specialists. For full details see the main service page.

PPC audit & strategyAccount audit and a plan built around your target cost per lead.
Location targetingAds shown only in the areas you serve.
Campaign buildSearch, Performance Max and Local Services Ads.
Ad copy & testingAds written and tested continuously.
Conversion trackingCalls, forms and bookings tracked properly.
Weekly optimisationBids, keywords and budgets refined weekly.
PPC in Cardiff

What's different about PPC in Cardiff

Event days can transform demand in Cardiff city centre. We schedule campaigns around major fixtures and concerts and target the South Wales areas your customers travel from.

We work with Cardiff and South Wales businesses remotely, through video calls, shared dashboards and live reporting.

  • Event-day and fixture campaigns
  • South Wales and Valleys targeting
  • Welsh-language ads where relevant
  • Booking and call tracking
How it works

What happens, and when

Run remotely by senior specialists, with regular calls and live reporting.

  1. Week 1

    Audit & tracking

    Account audit and conversion tracking fixed.

    Accurate data
  2. Weeks 1–2

    Build & launch

    Campaigns built around your areas and services.

    First leads
  3. Weeks 3–8

    Optimise

    Weekly bid, keyword and ad improvements.

    Lower cost per lead
  4. Month 3+

    Scale

    More budget on what works.

    Profitable growth
Results

Results for UK businesses

All case studies
Local SEO · Law firm
+318%organic enquiries

Map pack rankings for 12 core services.

Read case study
Google Ads · Home services
-46%cost per lead

Account rebuild in two months.

Read case study
Social · Restaurant
+212%engagement in 90 days

Reels-led content and local ads.

Read case study
Why AY Experts

AY Experts vs a typical Cardiff agency

FeatureTypical Cardiff agencyAY Experts
Overheads in your fees✕Central Cardiff office costsGreater Manchester-based, lower overheads
Who does the work✕Junior account managersSenior specialists
Targeting✕"Cardiff" as a wholeThe areas you actually serve
Reporting✕Vanity metricsLeads, sales & ROI
Contract✕12 monthsRolling monthly
Areas covered

PPC across Cardiff and nearby

We work with businesses across Cardiff and nearby towns including Newport, Penarth, Barry, Caerphilly.

City CentreCardiff BayPontcannaCantonRoathCathaysLlandaffWhitchurchRhiwbinaLlanishenGrangetownSplott
Client reviews

What our clients say

Businesses and agencies across the UK trust us with their growth.

4.9★★★★★
Based on 38 Google reviews

"Within six months we went from page three to the top of Google for our main services. The team explains everything in plain English and actually picks up the phone."

JW
James W.Director, Kestrel Law · Manchester
Google

"We white-label all our SEO and WordPress work through AY Experts. Deadlines are always hit, reports go out under our brand, and our clients are happier than ever."

HR
Hannah R.Founder, Pixel & Pine · London
Google

"Our Google Ads cost per lead dropped by almost half in the first two months. It's the first agency where I've felt they care about our money like we do."

MT
Mark T.Owner, Northpoint Home Services · Leeds
Google

"They rebuilt our Shopify store and set up email flows. Conversion rate is up and the site finally loads fast on mobile. Fantastic to work with."

TR
Tom R.Founder, Brightlane
Google

"Every enquiry now gets an instant reply and a booking link thanks to their GoHighLevel setup. We've stopped losing leads over the weekend."

DO
Daniel O.Operations Lead, Halcyon Clinics · Manchester
Google
FAQs

PPC Agency Cardiff questions, answered

What Cardiff businesses ask us most.

Based in Cardiff?Get a free proposal for your area.Get my free proposal
How much does a PPC agency in Cardiff cost?
Our PPC pricing is the same across the UK — see the packages above. Because we're Manchester-based, our fees don't carry central Cardiff overheads. Ad spend is paid directly to the platforms.
Are you based in Cardiff?
No. We're based in Greater Manchester and work with Cardiff businesses remotely, through video calls, shared dashboards and live reporting.
Can you target specific areas of Cardiff?
Yes. We focus on the Cardiff areas you actually serve — such as City Centre, Cardiff Bay, Pontcanna — rather than the whole city.
Do you only work with Cardiff businesses?
No. We work with businesses across the UK. See our main PPC services page for everything we offer.
Do you lock clients into contracts?
No. Monthly services run on rolling terms after onboarding; websites are fixed-price projects.
Free proposal

Get your free Cardiff proposal.

Tell us a little about your goals and we'll send a tailored plan with timelines and a fixed price. No hard sell, no obligation.

  1. 1
    Instant confirmationYou'll get an email the moment your enquiry lands.
  2. 2
    Reply the same working dayA senior specialist reviews your site and competitors.
  3. 3
    Free proposal & strategy callA clear plan, timeline and fixed price — yours to keep.
No obligation NDA on request Same-day reply 4.9★ Google
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