Dental · Birmingham
7 sectors Plus ecommerce
Industries We Serve marketing built around your sector.
Every industry wins customers differently. A dental patient, a law firm client and a SaaS buyer search, compare and decide in completely different ways. Our sector specialists build marketing around how your customers actually choose — and the rules your industry has to follow.
Industries
Choose your industry
Each industry page shows how your customers choose, the services we recommend and the rules we work within.
01
Patients
Health & care
Clinics and practices where trust, reviews and strict advertising rules decide who wins the patient.
02
Clients
Professional services
High-value clients who research carefully before they enquire — so authority and proof matter most.
03
Customers
Local & hospitality
Local businesses where being found first on Google and booked quickly wins the job.
Not sure where to start?
Tell us your industry. We'll show you where to start.
Choose your sector and see the marketing mix that usually works best.
Recommended for
Dental practice
Win the map pack, run treatment campaigns for implants and Invisalign, and make booking effortless.
Get a plan for this goal
Why sector experience matters
Marketing that already knows your industry
Generic marketing wastes months learning what works in your sector. We start with proven playbooks for your industry — then tailor them to your business.
- We know your customersHow patients, clients or buyers search, compare and decide in your sector.
- We know the rulesGDC, SRA, CQC, ASA and CAP Code guidance built into every campaign.
- We know the benchmarksRealistic cost per lead and conversion targets from day one.
How it works
From sector audit to steady growth
The same clear process for every industry — tailored to how your customers buy.
- 1Week 1
Sector audit
Your visibility, competitors and customer journey reviewed against sector benchmarks.
Clear priorities - 2Weeks 1–3
Plan & set up
The right service mix, compliant messaging and accurate tracking.
A plan built for your sector - 3Months 1–3
Launch & optimise
Campaigns go live and are optimised weekly by specialists.
More enquiries - 4Every month
Report & scale
Plain-English reporting on leads, bookings and revenue.
Predictable growth
More from AY Experts
Explore our services
Digital MarketingSEO, Google Ads, social media and email.ExploreWeb DesignWordPress, Shopify & custom websites.ExploreEcommerce SolutionsEcommerce SEO, Shopping ads and CRO.ExploreAI & AutomationAI agents, GoHighLevel and instant follow-up.ExploreWhite-Label ServicesFor agencies: services under your brand.Explore
Sector results
All case studies
Results across the industries we serve
Law firm · Manchester
Hospitality · Manchester
Pricing
Pricing for every sector
Transparent packages with no setup fees on monthly services. Ad spend is paid directly to the platforms.
Most popularLocal SEOfrom£750/monthMap pack, Google Business Profile & reviewsSee SEO packagesGoogle Adsfrom£500/monthManagement for ad spend up to £5,000/monthSee PPC packagesWebsitefrom£1,500 one-offFast, mobile-first WordPress websiteSee website packagesSocial mediafrom£600/month2 platforms, 12 posts a monthSee social packages
Each industry page shows the packages most businesses in that sector choose. Get a tailored proposal.
Popular services
The services our sector clients use most
Most businesses start with local search and paid ads, then add a better website, social and automation.
Client reviews
What our clients say
Businesses and agencies across the UK trust us with their growth.
"Within six months we went from page three to the top of Google for our main services. The team explains everything in plain English and actually picks up the phone."
James W.Director, Kestrel Law · Manchester
Google"We white-label all our SEO and WordPress work through AY Experts. Deadlines are always hit, reports go out under our brand, and our clients are happier than ever."
Hannah R.Founder, Pixel & Pine · London
Google"Our Google Ads cost per lead dropped by almost half in the first two months. It's the first agency where I've felt they care about our money like we do."
Mark T.Owner, Northpoint Home Services · Leeds
Google"They rebuilt our Shopify store and set up email flows. Conversion rate is up and the site finally loads fast on mobile. Fantastic to work with."
Tom R.Founder, Brightlane
Google"Every enquiry now gets an instant reply and a booking link thanks to their GoHighLevel setup. We've stopped losing leads over the weekend."
Daniel O.Operations Lead, Halcyon Clinics · Manchester
Google
FAQs
Industry marketing questions, answered
What businesses ask us about sector-specific marketing.
Not sure what your sector needs?Get a free sector audit and recommended plan.Get my free sector audit
Which industries do you work with?
We specialise in healthcare, dental, law firms, trades and construction, estate agents, B2B SaaS, hospitality and ecommerce — and work with many other local and B2B businesses too.
Why does industry experience matter in marketing?
Each sector has different buyers, search behaviour, benchmarks and rules. Knowing them means faster results, fewer wasted tests and no compliance surprises.
Do you follow advertising rules for regulated sectors?
Yes. We work within guidance such as GDC standards for dentists, SRA rules for law firms, CQC and ASA requirements for healthcare, and the CAP Code for all advertising. Final compliance responsibility stays with your business.
My industry isn't listed — can you still help?
Very likely. Our services work for most local, professional and B2B businesses. Book a call and we'll tell you honestly whether we're a good fit.
Do you work with competitors in the same area?
For local services we avoid working with direct competitors in the same area at the same time. Ask us about availability in your town.
How much does industry-specific marketing cost?
Most sector packages start from £750 per month for local SEO, with Google Ads management from £500 per month and websites from £1,500. See pricing.
Free proposal
Get your free sector audit & proposal.
Tell us a little about your goals and we'll send a tailored plan with timelines and a fixed price. No hard sell, no obligation.
No obligation
NDA on request
Same-day reply
4.9★ Google
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