Klaviyo flows · Shopify
New Email marketing · Automation
Email Marketing Agency Manchester turn subscribers into repeat customers.
Email is still one of the highest-return marketing channels — when it's done well. Our email marketing specialists build automated flows, write campaigns people actually open and keep your list healthy, so your emails bring in sales and enquiries every single month.
- Klaviyo, Mailchimp & GoHighLevel
- Automated flows that run 24/7
- Copy, design & reporting included
★★★★★4.9/5 Google · Top Rated on Upwork
31%Avg. share of revenue from email
45%+Avg. open rate on flows
6Core automated flows
UK GDPRCompliant sign-up & consent
Why email marketing
Your email list is an asset you're not using
You've already paid to win those subscribers and customers. Without automated flows and regular campaigns, they forget you — and buy from a competitor who stayed in touch.
What is email marketing?
Email marketing is sending targeted, permission-based emails to subscribers and customers to build relationships and drive sales. It includes automated flows triggered by customer behaviour — such as a welcome series or abandoned cart email — and scheduled campaigns such as newsletters and promotions, all measured by opens, clicks, conversions and revenue.
01
List sitting unused
Hundreds or thousands of contacts, no emails going out.
02
Low opens, no sales
Emails land in promotions — or spam — and nobody clicks.
03
No automation
Every email is sent by hand, when someone finds time.
04
Unsure about GDPR
Not sure if your sign-ups and consent are compliant.
What's included
Our email marketing services
Strategy, setup, design, copy and reporting — fully managed.
Email audit & strategyReview your list, platform, flows and deliverability, then a clear plan.
Automated flowsWelcome, abandoned cart, post-purchase, nurture and win-back flows.
Campaigns & newslettersRegular campaigns with copy, design and testing handled.
Template designBranded, mobile-friendly templates that match your website.
SegmentationSend the right message based on behaviour, value and interests.
List growthPop-ups, lead magnets and sign-up forms that grow your list.
DeliverabilitySPF, DKIM, DMARC, list cleaning and inbox placement.
ReportingRevenue, conversions and engagement by flow and campaign.
Email automation
The automated flows we build
Set up once, then working around the clock. Automated flows often earn more than one-off campaigns — with no extra effort each month.
Welcome series
Introduce your brand and turn new subscribers into first-time customers.
Sends: on sign-up · 3–5 emailsAbandoned cart & browse
Bring back shoppers who left without buying.
Sends: 1h, 24h & 72h afterPost-purchase
Thank, onboard and cross-sell to new customers.
Sends: after order & deliveryLead nurture
Warm up enquiries that aren't ready to buy yet.
Sends: over 2–6 weeksWin-back
Re-engage customers who haven't bought in a while.
Sends: after 60–120 days quietReview requests
Ask happy customers for Google or Trustpilot reviews.
Sends: after job or deliveryRelated services
All digital marketing services
Email works best with
Grow your list with traffic, then convert it with automation.
Ecommerce MarketingFull-funnel growth for online stores.Learn moreGoHighLevel CRMEmail, SMS and pipelines in one platform.Learn moreAI AutomationInstant, personalised follow-up for every lead.Learn moreConversion Rate OptimisationSign-up forms and pages that convert.Learn moreSEO Content WritingContent to power your newsletters.Learn morePaid Social AdvertisingGrow your list with targeted ads.Learn more
Our email process
What happens, and when
Core flows go live first, then regular campaigns build on them.
- Weeks 1–2
Audit & setup
Platform, domain authentication, list clean-up and segments.
Healthy foundations - Weeks 2–4
Core flows
Welcome, abandoned cart and post-purchase flows designed and launched.
Revenue on autopilot - Month 2
Campaigns
A regular campaign calendar with tested subject lines and offers.
Consistent sales - Ongoing
Optimise & expand
A/B tests, new flows and deeper segmentation every month.
Growing email revenue
Results
All case studies
Email marketing results
Nurture · Clinic group
Newsletter · Hospitality
Why AY Experts
Why choose us for email marketing
| Feature | Typical email approach | AY Experts |
|---|---|---|
| Automation | ✕One welcome email | 6 core flows, fully built |
| Targeting | ✕Same email to everyone | Behaviour-based segments |
| Deliverability | ✕Ignored | Authentication & list hygiene |
| Compliance | ✕Unclear consent | UK GDPR & PECR compliant |
| Reporting | ✕Opens & clicks | Revenue per flow & campaign |
Email marketing Manchester
Email marketing agency in Manchester, working UK-wide
We manage email marketing for Manchester businesses and brands across the UK — ecommerce stores, service businesses and B2B companies.
ManchesterGreater ManchesterUK-wideKlaviyoMailchimpGoHighLevelShopifyWooCommerce
Pricing
Email marketing pricing
A one-off automation setup, then optional monthly campaign management.
Client reviews
What our clients say
Businesses and agencies across the UK trust us with their growth.
"Within six months we went from page three to the top of Google for our main services. The team explains everything in plain English and actually picks up the phone."
James W.Director, Kestrel Law · Manchester
Google"We white-label all our SEO and WordPress work through AY Experts. Deadlines are always hit, reports go out under our brand, and our clients are happier than ever."
Hannah R.Founder, Pixel & Pine · London
Google"Our Google Ads cost per lead dropped by almost half in the first two months. It's the first agency where I've felt they care about our money like we do."
Mark T.Owner, Northpoint Home Services · Leeds
Google"They rebuilt our Shopify store and set up email flows. Conversion rate is up and the site finally loads fast on mobile. Fantastic to work with."
Tom R.Founder, Brightlane
Google"Every enquiry now gets an instant reply and a booking link thanks to their GoHighLevel setup. We've stopped losing leads over the weekend."
Daniel O.Operations Lead, Halcyon Clinics · Manchester
Google
FAQs
Email marketing questions
What businesses ask us most about email.
Is your email list earning money?Get a free email audit with your proposal.Get my free audit
Which email platforms do you work with?
Mainly Klaviyo for ecommerce, Mailchimp for newsletters and GoHighLevel for service businesses that want email, SMS and CRM in one place. We can also work with your existing platform.
How much does email marketing cost?
Automation setup starts from £800, and ongoing email management from £600 per month including flows, campaigns and reporting. See pricing.
Is email marketing still effective?
Yes. Because you own your list and sending costs are low, email typically delivers one of the highest returns of any channel — especially automated flows, which work around the clock.
Is email marketing GDPR compliant?
It can and should be. We set up compliant sign-up forms, clear consent, easy unsubscribes and follow UK GDPR and PECR rules for marketing emails.
How often should I send emails?
Most businesses do well with automated flows plus 2–4 campaigns a month. We test frequency against your engagement and unsubscribe rates.
Can you help grow my email list?
Yes — with website pop-ups, lead magnets, sign-up incentives and paid social campaigns designed to capture subscribers.
Free proposal
Get your free email marketing audit.
Tell us a little about your goals and we'll send a tailored plan with timelines and a fixed price. No hard sell, no obligation.
No obligation
NDA on request
Same-day reply
4.9★ Google
Prefer to talk? Call or WhatsApp +44 7476 930739
Email support@ayexperts.com
Or book a call in our calendar →